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When I walked into that hotel room, what did I pay attention to? Did I see
telephone and think about checking my voice mails? Did I see
closet space and think about hanging up my garment bag. No! I saw
mini bar and thought about
food!
Where is
pain here? The pain is that I am hungry. Where is
comfort? The comfort is in
food. So what will human nature drive me to do? The obvious answer is, eat! But what about my commitment to weight control?
It doesn’t matter. All human performance is either
avoidance of pain, or
seeking of comfort. Pain is
hunger, comfort is
mini bar!
For years I had a problem with my weight. I kept using willpower to eat less but it never would last very long. Human natures compelling forces of avoiding pain and seeking comfort are far more powerful than great intentions and willpower. Human nature will always win!
Since human nature is all powerful and will always be working in my life, I wonder if there is a way to get human nature to work for me instead of against me...
Finally,
solution hit me like a gust of cold air on a still night! Stop fighting human nature. Since I will always be driven to avoid pain and to seek comfort, then I need to associate pain with
mini bar and comfort with staying out of
mini bar.
Here’s how! I told five of my coaching clients that if I go into
mini bar on my trip then I will pay each of them $250. That’s $1,250 if I go into
mini bar!
Now, where is
pain!
I had finally figured it out! I linked pain to
behavior I wanted to avoid, and pleasure to
action I wanted to have!
...Accountability!
The five people I told I knew would hold me accountable. I even suspected that one of them would actually call
hotel and tell them he was from
FBI and needed a copy of my room bill!
Look at
dynamic I had. I had a specific action: (no mini bar) combined with accountability ($1,250 fine).
That is
elite performance formula. You can do this yourself and I promise you that over
next seven days you will find
opportunity to take
action you commit to as long as you link
not doing it to pain, and
taking of
action to comfort. In many cases,
avoidance of
pain becomes
comfort.
Apply this to your prospecting. Commit to making so many calls this week. Make sure that this number is a realistic number that you should be able to do. Make this commitment to another person, put a fine on it, and enjoy your week!
Here is what you will find out at
end of
week.
It was easy! Do this for just one activity every week and you will be quite impressed when Dec. 31 rolls around!

Bob Davies, M.Ed Psychology, MCC (Master Certified Coach) High Performance Training, Inc. 20992 Ashley Lane Lake Forest, Ca 92630 949-830-9192 info@bobdavies.com