4. Create an automated cashflow by using content to formulate multi-part email training courses with related web-site or affiliate links "sprinkled" throughout each course. Use an autoresponder service to automate delivery of your training course (such as a 5 part training course delivered over a 5 day period).

Training courses can also serve as excellent bonus offers for your prospective newsletter subscribers.

5. One of most important keys to a successful online business is not JUST having a list of mailing list or newsletter subscribers... It's about building a trusting relationship with your subscribers (ie, "cultivating" your list)...

By sending informative articles (content) to your list on a regular basis you will establish yourself as an expert on your topic of business, as well as gain trust of your subscribers over time. As a result, your subscribers will be EAGER to take advantage of your "paid" product and service offers. (Just make sure that you NEVER take advantage of relationship you develop with your list by offering products or services of poor quality just to make a quick buck!)

If there is one "constant" in Internet marketing, it's this: A cultivated list of subscribers is as good as money in bank. Write that down and never forget it!

Well there you have it, 5 sure ways to build your online business exponentially with help of articles and content...

With declining effectiveness of many of online advertising methods that we've relied on in past years, content is only strengthening its position as ultimate KEY to generating unlimited traffic, subscribers, and customers!

Brennan Howe

When you have finished your article, do NOT send it off straight away. Let it lie fallow for 2 or 3 days and then come back and read it again. You'll be amazed at improvements you can make. Those final improvements are what make difference between an article that gets published and one that doesn't.

Word Of Mouth

“Word of mouth” advertising can be very effective. Besides, it is completely free. The Internet takes this ancient form of "buzz" and promotion and amplifies it with a global network of people connected digitally. "Word of mouth" now has an Internet version called "word of mouse" (computer mouse). With greatly increased speeds, people refer things to their friends and families spreading word through Internet and to far-reaching corners of world. This can be done for your ezines as well.

Many smart marketers and publicity people have learned to harness power of viral publicity with Internet "Tell-A-Friend" promotional techniques and tools.

Providing incentives as part of “Tell-A-Friend” technique ensures higher success rate. For instance, website www.wz.com conducted a giveaway contest where they gave away 4 Sony PS2's before Christmas as a website promotion. They also gave people who had entered Giveaway opportunity to get additional entries and additional chances to win by telling a few of their friends on “Thank You” page.

On “Thank You” page, every giveaway entrant received following message: "Tell your friends about WZ.com, and get an additional entry for each friend you email." In return for favor, they received an additional chance to win for every friend they refer. This simple addition increased Tell-a-Friend results by 96 times.

So how do you use this technique to leverage and increase your subscription rate, and "word of mouse" publicity? It's simple, just "Tell-A-Friend" or "Tell-A-Friend about everything”! You can add Viral "Tell-A-Friend" forms to all of your web pages just below subscription offer. This technique is simple and very effective.

Offer your ezines to all your customers, friends, relatives, and colleagues. Let them spread word. Offer your ezine as a promotional tool to your affiliates if you have an affiliate program. These can drastically improve subscriptions to your ezine.