The POWER for creating wealth lies in numbers, not in anything you do individually --- EXCEPT being a good sponsor that helps develop successful downline members. Remember, working for them only benefits you. Their success is your success.

PROMOTION

This is one key shared by all businesses on and offline alike. You have to advertise. It does not matter how good your program is if no one knows it's there.

This is where you place your investment and money, not in initial purchase. With a good program, however, you should never have to put outside money into it after your first promotional efforts. You still keep your initial investment low by using profits from sales to buy next round of advertising, or by using free advertising methods.

If a program cannot fund itself after initial promotional efforts, you must first evaluate kind of promotion you invested in, and if you deem that to be sound, you must then evaluate program itself. Don't just keep pumping money into a program that does not make enough sales to pay for itself. If it's not making it, cut your losses and move on. Find one that does.

Unless you are a corporation, Internet is NOT a place for a large investment. Invest a little and shoot for a lot.

The only other aspect to consider is product or products you are selling. Investing in programs that offer something of REAL value WILL achieve better results. Don't buy into a program based on how well you like payout unless that's all you're intending to sell. If you're out to sell something of value both you AND your downline will find job much easier to do.

There's still going to be an element of work involved no matter what anyone tells you. However, Internet and network marketing through an MLM do offer those of you with a PC in your bedroom, screaming kids, barking dogs, a skeptical spouse, a regular job, and two hours between kid's bed time and your own, a way to make a difference in all your lives... if you work hard, work smart, and DO IT!

It is at this point where there can be a very large dropout rate of people in your downline who are not going to pay $25 or $50 a month to join main program. Up to this point program was free. You could have 300 members under you and less than two or three percent might stay in with you. When these people drop out, in most cases holes will be filled by those further down but process will keep repeating itself. Again, I am not against process, I just want to point out that it can be frustrating to you if you don't have a realization that it could occur and if you went into it thinking you would make a quick buck you may be twice as frustrated. It will take patience!

Here are some tips that you should consider...

-- Before you join a free downline builder, check it out. Identify primary program or programs that you will have to join down line in order to start building an income.

-- What is product or products? Are they type products you want to be involved with, want to use or sell?

-- How much is it going to cost you per month before you get into profit? I saw one popular online program other day and ultimate income program was a nutritional program in which you had to purchase over $75 in product each month. Find that out up front so there are no surprises later on.

And whatever you do don't join a downline building program where you don't know what final primary program will be. You don't want to spend a lot of resources building your downline over several months only to find out that you can't afford product or don't like product!

Remember, downline builder is just a stepping stone, normally into a network marketing or multi-level marketing program (both same). You are not going to make your income in free downline builder, that comes with income producing program later on which you will have to pay for. Look them over carefully and make an informed decision when you do join one.