You have permission to publish this article electronically or in print, free of charge, as long as
bylines are included. Please print article in its entirety unchanged and notify author by email when you use it ~*~IT'S ALL ABOUT THE CUSTOMERS, BABY! By Dr Kem Thompson (c)2003
If you want to ensure a steady stream of customers in your business, you must always remember why you're in business in first place.
Sure you want to earn a decent income for yourself, but you also want to provide a useful service don't you?
That second reason should take precedence over first. Your main aim should be to provide a useful service to people. Making lots of money from it should be secondary.
When you have your priorities in that order, guess what happens? The money starts to come in! You literally become a customer- magnet.
Know why? Because when people sense that you genuinely care about them, they'll become loyal customers and will get their friends and family to buy from you as well.
Remember, no matter how much money you want to make from your business, without customers, you won't make a thing.
So always, always, always, always, always(you get point, don't you!?) always(!) think about your customers first.
