Hands On Approach by J.ConnersWhile living in
technology age where everything is computerized, digitized, and auto-responded, it is very easy to forget where we came from, and how all of this progress has almost completely wiped out
personal touch.
In this article, I am going to discuss three different ways to reach out and touch your customers and get their attention in ways you could never do even with all of todays modern technology.
Keep reading . . .
1. The Hand Written Card
Never underestimate
power of anything hand written!
Wether you have just closed a loan, or have taken an application, send your customer a thank you card with a hand written note.
In this day and age when everything is being faxed or e-mailed,
hand written card sends a gracious and genuine message to your customer that you truly appreciate their business, and that you care about them as people too. A lot of times customers are left feeling like a statistic,
hand written card will leave them with a feeling that they are not.
(Hint) this also works well when their loan is approved, or when their appraisal comes in, you can send a congratulatory card!
Still with me? Good . . .
2. The Hand written Envelope
I don’t know about you, but every time I get some envelope in
mail that is obviously computer generated, and trying to sell me something, I immediately file it in
circular file without even opening it!