Get Maximum Results With Your Classified Ads by Elizabeth Sinclair All sales begin with some form of advertising. To build sales, this advertising must be seen or heard by potential buyers, and cause them to react to
advertising in some way. Whether your ad is a success or failure reverts back to
ad itself. Generally, you want your classified ad to do one of
following:
a) Persuade
person reading your classified ad to immediately go to your website with
intention of buying your product or service.
b) Persuade
person reading your classified ad to write or send for more information about your product or service.
The bottom line in any ad is quite simple: To make
reader buy
product or service you are selling. Any ad that causes
reader to only pause in their thinking, and does not persuade
reader to act immediately, is not going to be a successful ad.
The "ad writer" must know exactly what he/she wants
reader to do, and any ad that does not elicit
desired action is an absolute waste of time and money.
Respond to
readers unconsious mind by using strong emotional words in your headlines such as;
Discover - Secret - Private - Sex - Money - Love - Breakthrough- Home - New - Free - Power - Revealed - Magic - Fear -